Launching a new WordPress site to match a refreshed brand & strategy.
Talented
What did we do?
Wordpress development
Disclaimer:
- This is a Pixels customer story.
- Pixels teams are now fully part of Valve.
Talented is distrupting tech recruitment by picking the side of the developers in order to develop the field from their perspective, talent first and the rest second. Their network now consists of over 1,800 designers and developers who Talented supports in searching for new challenges, exploring different career paths, discovering new projects to work on, and other opportunities they might encounter during their careers.
The initial challenge
Their website renewal was preceded by a brand identity update and changes in the business strategy over the past couple of years. Their old website was self-made and worked just fine, but didn’t really respond to current needs well. With this new site, they aimed to communicate their new strategy and enhanced service offering more effectively, while returning to their roots and reflecting their developer-targeted branding.
Our approach
WordPress was the chosen publishing platform as content changes were going to be frequent and the site needed to be quickly modified by Talented’s marketing experts.
Continuous development and the ability to quickly adapt to changes were highlighted as key requirements for the new system, as new business units are expected to be established in the near future.
Concepting was conducted by Talented’s in-house designer, and together with our UX & UI Designers, we were able to finalise the visual look effectively.
The implementation
The technical implementation is based on our starter theme, and the site is set up as a multisite, which enables copies of the site to be created for new markets.
The result? Check Talented’s WordPress website.
