Dinolift

Dinolift’s digital transformation trough DINO Hub

Since 1974, Dinolift has been a premier Finnish manufacturer of high-quality aerial work platforms, with 80% of its products targeted at international markets. Delivering exceptional customer experiences and embracing digitalization are key drivers of their strategy.

 

 

 

The need

Despite being a premium player, Dinolift faces challenges, including competition from brands represented by dealers and limited touchpoints with end customers. The goal is to enhance the overall customer experience and expand digital services to meet growing market demands and capitalize on opportunities for digitalization.

The solution

In response to these challenges, the DINO Hub was created — a virtual environment serving as a comprehensive information and experience platform for the DINO community.

DINO Hub

The results

DINO Hub has proven to be an effective tool for achieving goals, enhancing the customer experience, and strengthening Dinolift's market position. It allows customers to experience products and production processes in new ways, which increases their engagement and satisfaction.

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